Wednesday, July 18

How to get great content from people (By Gerry McGovern)

Link to article
"There is a need to connect the person who creates the content with the person who reads it. Content creation must be seen as an important and valuable task within the organization. When a piece of content delivers value, the person who created it should be praised and rewarded."

Gerry McGovern concludes, "Let's connect the creator with the reader. Let's reward and motivate those who create high-quality content. Let?s ask some basic questions of content we publish. Is this content creating genuine value? Does anyone really need to read it?".

Yes, let's appreciate and award our colleagues (or friends) efforts and work, surely they will be more motivated and pro-active. Also, let's give them constructive feedback, so that they know we care and want them to succeed.

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